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Executive Certificate in AI and Digital Transformation

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Embark on your AI and digital leadership learning journey with 15% savings

Equip yourself with the knowledge, tools and insights to drive organisational transformation, innovation and change by strategically leveraging AI and digital technologies with the Executive Certificate in AI and Digital Transformation learning journey from Imperial Executive Education.

Why choose this multiprogramme learning journey?

Lead with confidence in an AI-driven and digitally transforming world through the Executive Certificate in AI and Digital Transformation learning journey, a comprehensive multiprogramme experience from Imperial Executive Education. This transformative leadership experience brings together the AI for Business Transformation: Generative AI and Beyond and Digital Transformation Leadership programmes, equipping you with the knowledge, tools and strategic insight to drive innovation and align digital change with business impact. You will gain the leadership edge to advance your career and shape the future of your organisation with AI and digital innovation.

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Live sessions with faculty

Join an interactive webinar with industry experts on the latest in AI and business use cases.

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Peer learning

Network with global peers through live sessions and discussion boards.

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Become an associate alumni

Complete the learning journey to earn associate alumnus status and join Imperial’s alumni community.

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Weekly office hours

Get personalised support from programme leaders during weekly office hours.

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Case studies

Navigate Al and digital transformation implementation through real-world case studies.

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AI applications and frameworks

Bridge technical AI knowledge with essential management skills.

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Continuous programme access

Access programme materials for up to 12 months from the start date.

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Certificates of completion

Earn three certificates from Imperial Executive Education.

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Cutting-edge content

Enhance digital leadership through AI and emerging technologies.

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Specialisation modules

Choose from finance, healthcare or sustainability to align your learning with your goals.

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Assignments

Receive graded feedback to support your progress.

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Capstone project

Work on a real-world capstone project with two progress check-ins.

Key takeaways

Through this multiprogramme learning journey, you will gain the strategic insight and practical tools needed to lead AI-driven and digital transformation across your organisation. Each programme builds targeted capabilities that support innovation, decision-making and leadership in a technology-driven world.

The AI for Business Transformation: Generative AI and Beyond programme will enable you to:

  • Evaluate the foundational principles of AI and summarise its current state and advancements, demonstrating an understanding of its concepts

  • Assess the potential and pitfalls of AI to make informed business decisions

  • Evaluate the effectiveness of genAI strategies in recruitment and interviewing

  • Identify opportunities for innovation by generating business ideas with genAI tools

  • Design and optimise AI-driven solutions using genAI tools for practical business scenarios

  • Analyse ethical dilemmas and regulatory hurdles of AI in business environments

  • Design innovative business strategies that leverage AI for growth and competitive advantage

  • Utilise creative thinking and systematic experimentation to drive strategic and visionary outcomes while fostering a culture of creativity and continuous improvement

The Digital Transformation Leadership Programme will enable you to:

  • Differentiate between existing and emerging digital technologies and their impact on business applications

  • Analyse and apply digital solutions to solve real-world business challenges

  • Develop a strategic road map for leading digital transformation in your organisation

  • Leverage digital transformation technologies for innovation and improved efficiency

What you will learn

Explore the fundamentals of AI and generative AI tools, and learn how to apply them to solve business challenges, optimise processes and drive innovation. This section includes hands-on modules designed to encourage practical learning, interactive engagement and strategic thinking.

Module 1: Fundamentals of AI in Business

Module 2: Generative AI Tools and Prompt Engineering

Module 3: Automating Workflows with Generative AI

Module 4: Innovation and Competitive Advantage Through Generative AI

Module 5: Managing Organisational Impacts and Strategic Integration

Module 6: Ethical Considerations and Risk Management in AI

Part 1: Emerging Technologies

Explore the transformative potential of key technologies shaping our digital future, and consider the most relevant technologies for your organisation or industry. The programme modules include:

  • Module 1: Programme Orientation

  • Module 2: The Cloud and Mobile

  • Module 3: The Internet of Things (IoT)

  • Module 4: Big Data Analytics

  • Module 5: Automation and Artificial Intelligence (AI)

  • Module 6: FinTech and Blockchain

  • Module 7: Emerging Technologies

Part 2: Digital Strategy and Execution

Delve into the best practices and strategies for successfully implementing digital transformation while considering privacy and security implications as you transition from products to dynamic platforms and ecosystems. The modules include:

  • Module 8: Sources of Value in a Digital World

  • Module 9: A Framework for Implementing Digital Transformation

  • Module 10: Products to Platforms and Ecosystems Strategy

  • Module 11: Business Model Innovation for the Digital Age

  • Module 12: Considerations of Privacy and Security

  • Module 13: Organising for Internal Innovation

Part 3: Leadership Skills for the Digital Age

Hone your leadership competencies to better navigate the challenges of leading digital transformation and master the art of managing people in disruptive times. The modules include:

  • Module 14: Nurturing an Innovation Culture for Continuous Growth

  • Module 15: Challenges of Leading Digital Transformation: Why Most Transformations Fail

  • Module 16: Managing Organisations through Digital Disruption

  • Module 17: Stakeholder Management: C-Suite and Boardroom Dynamics

  • Module 18: Specialisation

  • Module 19: Leadership Competencies in the Digital World

  • Module 20: Executing Organisational Change in a Digital Culture

Part 4: Specialisation Module

Choose one of the following options to delve further into specific areas of your interest or explore technology-based solutions that are relevant to your organisation or industry.

  • Finance

  • Healthcare

  • Sustainability

Who is this programme for?

Whether you are looking to lead AI-driven initiatives, navigate change in this digitally enabled world or drive digital transformation, this programme is ideal for you. It is particularly beneficial for:

  • Executive, CXO and innovation leaders responsible for aligning digital transformation strategies with business goals and driving meaningful innovation

  • Functional heads, vice presidents and directors in marketing, sales, finance, strategy and operations looking to streamline workflows and embed AI and digital solutions into their units

  • Mid-level to senior managers aiming to stay ahead of digital trends and lead strategic transformation

  • Entrepreneurs looking to scale businesses using AI-driven innovation and digital-first models

  • Consultants advising clients on AI integration and digital transformation

Meet the faculty

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Christopher L. Tucci

Professor of Digital Strategy and Innovation, Imperial College Business School

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Islem Rekik

Associate Professor, Imperial College London (Innovation Hub I–X)

Case studies

The Executive Certificate in AI and Digital Transformation programme learning journey includes a curated set of real-world case studies and industry examples that highlight the impact of AI and digital technologies across sectors. Alongside interactive exercises, peer discussions and faculty-led sessions, these cases offer the opportunity to analyse strategic decisions, explore the challenges of AI implementation and digital transformation, and understand how organisations navigate change, innovation and risk in practice.

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Nauto

Discover how an AI-powered platform is transforming fleet safety by detecting distracted driving and providing real-time alerts.

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SkinVision

Explore how mobile AI applications can empower users and support early diagnosis. SkinVision’s approach to skin cancer detection highlights the potential and limitations of AI in consumer-facing health technologies.

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Kodak

Examine how one of the world’s most iconic brands failed to adapt to disruptive innovation and could not overcome mismanagement and digital transformation pitfalls.

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Google X/Google Labs

Study how Google created dedicated innovation labs under the “digital skunk works” model to pursue breakthrough innovations.

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Netflix

Understand how Netflix successfully transitioned from DVD rentals to a global streaming giant and integrated personalised content to influence content creation.

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Cruise Lines

See how wearable technology is used to enhance guest experiences through real-time data, demonstrating the power of smartification in customer service and experience design.

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Amazon Resume Screening Tool

Analyse how a machine learning tool unintentionally perpetuated gender bias, offering critical lessons in training data and the importance of ethical oversight in AI deployment.

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IBM Watson for Oncology

Evaluate how IBM’s AI system faced challenges in delivering accurate treatment recommendations due to narrow training data.

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Robert Moses Bridges (NYC Infrastructure)

Examine how this sociotechnical example, used as an analogy for AI bias, demonstrates that design decisions can reinforce systemic inequalities.

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“Ain’t I a Woman” by Joy Buolamwini

Reflect on a compelling video case study that revealed racial and gender bias in facial recognition systems.

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LinkedIn

Understand how LinkedIn used a customer-centric approach to develop new job suggestion algorithms.

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Microsoft

Analyse Microsoft’s metaverse strategy and how it was impacted by the anti-trust case in the UK/EU.

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Lego

Discuss which digital-led strategic changes undertaken by LEGO helped it to stay competitive in an evolving digital market..

Become an associate alumni

Take your partnership with Imperial Executive Education to the next level by becoming an associate alumnus. Complete the learning journey to claim your associate alumni status and join our active community. Visit the Associate Alumni page to find out more.

Certificates

Upon completion of the programme, you will receive three verified digital certificates by Imperial Executive Education. You will receive one certificate for the AI for Business Transformation: Generative AI and Beyond programme, one for the Digital Transformation Leadership Programme, and one for completing the combined multiprogramme learning journey.

Example image of certificate that will be awarded once you successfully complete the programme

Note: After the successful completion of each programme, your verified digital certificates will be emailed to you in the name you used when registering for the programme. All certificate images are for illustrative purposes only and may be subject to change at the discretion of Imperial Executive Education.

FAQs

How do I know if this programme is right for me?

After reviewing the information on the programme landing page, we recommend you submit the short form above to gain access to the programme brochure, which includes more in-depth information. If you still have questions on whether this programme is a good fit for you, please email learner.success@emeritus.org, and a dedicated programme adviser will follow up with you very shortly.

Are there any prerequisites for this programme?

Some programmes do have prerequisites, particularly the more technical ones. This information will be noted on the programme landing page, as well as in the programme brochure. If you are uncertain about programme prerequisites and your capabilities, please email us at learner.success@emeritus.org for assistance.

What are the requirements to earn a certificate?

This is a graded programme. You will be required to complete a combination of individual assignments, quizzes, and a final project. Each component carries a certain number of points and a cumulative score of 75% is required to pass and obtain your professional certificate.

Will I be guaranteed a job upon completion of the programme?

The primary objective of this programme is to give you the skills you need to be prepared for a job in this field. While eligible participants will receive career coaching and support and may receive introductions to our hiring partners, job placement is not guaranteed.

How much time will I be expected to devote to this programme?

Each programme includes an estimated learner effort per week. This is referenced at the top of the programme landing page under the Duration section, as well as in the programme brochure, which you can obtain by submitting the short form at the top of this web page.

How will I spend my time in this programme?

You will divide your learning time between viewing recorded coding demos, video lectures, contributing to class discussions, completing assignments, projects, and knowledge checks, and attending optional live sessions with industry experts and programme leaders.

How is the programme administered? Can the programme be accessed anytime?

The programme is accessed through the custom learning portal. This portal will give you access to all programme-related content such as video lectures, assignments, and discussions. Live office hours will be conducted using a webinar tool. The video lectures and assignments are accessible weekly throughout the programme. In the event you miss a live session, a recording will be made available.

Do I need to attend live sessions every week?

Faculty video lectures are recorded, allowing you to watch these on your own schedule. However, participation in optional live sessions and discussion boards is highly encouraged. Live sessions will give you the opportunity to draw on the coding experience of our industry-experienced course leaders to answer your questions and help reach your learning goals. The discussion boards are also an integral part of the learning experience, giving you and your peers the opportunity to learn together, along with guidance from the moderators.

Can I download the programme videos?

You can download video transcripts, assignment templates, readings, etc. However, the video lectures are only available for streaming and require an internet connection.

How do I interact with other programme participants?

You can communicate with other participants through our learning platform. You will be able to form groups based on your interests and location. A direct messaging feature is also available through the platform.

What is it like to learn online with the learning collaborator, Emeritus?

More than 300,000 learners across 200 countries have chosen to advance their skills with Emeritus and its educational learning partners. In fact, 90 percent of the respondents of a recent survey across all our programmes said that their learning outcomes were met or exceeded. All the contents of the course would be made available to students at the commencement of the course. However, to ensure the programme delivers the desired learning outcomes the students may appoint Emeritus to manage the delivery of the programme in a cohort-based manner the cost of which is already included in the overall course fee of the course. A dedicated programme support team is available 24/5 (Monday to Friday) to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience.

What are the requirements to earn the certificate?

Each programme includes an estimated learner effort per week, so you can gauge what will be required before you enrol. This is referenced at the top of the programme landing page under the Duration section, as well as in the programme brochure, which you can obtain by submitting the short form at the top of this web page. All programmes are designed to fit into your working life. This programme is scored as a pass or no-pass; participants must complete the required activities to pass and obtain the certificate of completion. Some programmes include a final project submission or other assignments to obtain passing status. This information will be noted in the programme brochure. Please contact us at learner.success@emeritus.org if you need further clarification on any specific programme requirements.

What type of certificate will I receive?

Upon successful completion of the programme, you will receive a smart digital certificate. The smart digital certificate can be shared with friends, family, schools, or potential employers. You can use it on your cover letter, resume, and/or display it on your LinkedIn profile. The digital certificate will be sent approximately two weeks after the programme, once grading is complete.

Can I get the hard copy of the certificate?

No, only verified digital certificates will be issued upon successful completion. This allows you to share your credentials on social platforms such as LinkedIn, Facebook, and Twitter.

Do I receive alumni status after completing this programme?

No, there is no alumni status granted for this programme. In some cases, there are credits that count toward a higher level of certification. This information will be clearly noted in the programme brochure.

How long will I have access to the learning materials?

You will have access to the learning platform and all programme materials (videos excluded) for one full year following the programme start date. Access to the learning platform is restricted to registered participants per the terms of agreement.

What equipment is needed or the technical requirements for this programme?

To successfully complete this programme online, you must have access to a device meeting the minimum requirements, found here. In addition, Microsoft Office or similar product and a PDF viewer are required to access documents, spreadsheets, presentations, PDF files, and transcripts in all programmes. Please check the learning platform on the first day of class.

Do I need to be online to access the programme content?

Yes, the learning platform is accessed via the internet and video content is not available for download. You can download files of video transcripts, assignment templates, readings, etc. Video lectures must be streamed via the internet and webinars and small group sessions will require an internet connection.

What is the programme fee for the programme and what forms of payment do you accept?

  • The programme fee is shown at the top of this page.

  • Flexible payment options, group enrolment benefits and referral bonus are available.

  • Tuition assistance may be available for participants who qualify. Please contact your programme adviser to discuss.

What if I don’t have a credit card – is there another mode of payment accepted?

Yes, you can do the bank remittance via wire transfer. Please contact your programme adviser for more details.

Is there an option to make flexible payments for this programme?

Yes. Flexible payment options are available for this programme. We partner with loan partners to offer you flexible and transparent loan options. More information about loan financing is available here. Installment payments are also available—you can find the options here.

Does the programme fee include taxes? Are there any additional fees?

Yes, the programme fee is inclusive of any taxes with the exception of GST for Singapore residents.

Who will be collecting the payment for the programme?

Emeritus collects all programme payments, provides learner enrolment and programme support, and manages learning platform services.

Are there any restrictions on the types of funding that can be used to pay for the programme?

Programme fees for Emeritus programmes with Imperial Executive Education may not be paid for with (a) funds from the GI Bill, the Post-9/11 Educational Assistance Act of 2008 or similar types of military education funding benefits or (b) Title IV financial aid funds.

What is the programme refund and deferral policy?

For the programme refund and deferral policy, please click the link here.

Didn't find what you were looking for? Write to us at learner.success@emeritus.org or Schedule a call with one of our Programme Advisers or call us at +44 208 629 1765 (UK) / +1 315 509 2976 (US) / +65 3138 2451 (SG)

Flexible payment options available.

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